news
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The Urgent Need for a Shift in Construction Industry Practices
Builders Must Change Their Methods or Fall Behind in the Market
According to SAMA, members of the Anik Construction Group, reflecting on two distinct periods before and after the 12-day war, have reported a fundamental shift in the methods of purchasing, material supply, construction, and sales within the building industry. They emphasized that builders who failed to adapt their working methods…
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The Urgent Need to Move Toward Industrialization
Industrialized Construction: A Solution to Rising Costs and Skilled Labor Shortage
Mahmoud Salashour, a designer and executor of construction projects, has emphasized the necessity of steering the building industry toward industrialization, citing the current conditions and challenges facing the sector. He stated: “Industrialization was not considered a necessity in the past, but today, given the circumstances that have arisen, it is…
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A developer's roadmap for the construction industry
Revising Laws and Building Trust: The Prerequisites for Post-War Construction Revival
Ghasem Tadayon, a construction industry developer and CEO of Parnikh Tejarat, has highlighted the impact of post-war conditions on all aspects of people’s lives, including construction, employment, and development projects. He stressed the urgent need to revise outdated laws and directives, eliminate investor confusion, and build mutual trust among builders,…
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A shift in approach in Iran's construction sector
Ghorbani Holding CEO: We Build Homes to Live In, Not Just to Sell
According to SAMA, Amirhossein Ghorbani, CEO of Ghorbani Resistance Construction Holding (a major Iranian construction and development firm), highlighted the changing conditions of the construction industry in the post-war era and stressed the need to rethink liquidity management and operational approaches. He said: “The construction industry has found new conditions…
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Building Guaranteeability: A New Policy Direction
Guaranteeing User Rights at the Core of New Ministry of Roads and Urban Development Approach
The Director General of the Building Engineering Development Office at the Ministry of Roads and Urban Development has described building guaranteeability as the ministry’s most important new approach in construction sector policies, stating that the goal is to ensure the rights of the end-user when using the product of the…
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Brand is a multi-stakeholder asset
A Building Brand Creates Value When Promise, Design, Construction and Customer Experience Align
According to SAMA, Davoud Bidar, a brand specialist for construction industry developers, emphasized in his presentation at the 24th National Conference and Exhibition of Builders, Developers and Designers of the Country that a project brand is not built solely for the end buyer; it must simultaneously create credibility for the…
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Brand is a multi-stakeholder asset
A Building Brand Creates Value When Promise, Design, Construction and Customer Experience Align
According to SAMA, Davoud Bidar, a brand specialist for construction industry developers, emphasized in his presentation at the 24th National Conference and Exhibition of Builders, Developers and Designers of the Country that a project brand is not built solely for the end buyer; it must simultaneously create credibility for the…
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Four seasons of a project in Hachirud
An Architect’s Account of a Project That Turned Climate Into a Design Input
According to SAMA, Arthur Omid Azari, an architect, presented his project in Hachirud across four seasons on the second day of the 24th Congress and Exhibition of Builders, Developers, and Designers of Iran, demonstrating how rain, humidity, solar radiation, wind, and cold can serve as design inputs rather than obstacles—from…
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From View to Structure
Choosing Glass in Mazandaran’s Humid Climate Is an Engineering Decision
According to SAMA, Armin Moslehi, a specialist in architectural glass from Venus Glass Company, in his technical presentation at the 24th National Conference and Exhibition of Builders, Developers, and Designers, emphasized that as the share of glass in facades increases, its selection must go beyond the “product name” and be…
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Industry transformation through technology
ConTech and AI to Transform Architecture and Development by ۲۰۳۰
According to SAMA, Majid Kianpour, strategy lead for the Hachiroud project, on the second day of the 24th National Conference and Exhibition of Builders, Developers and Designers, introduced the concept of “ConTech” (Construction Technology) and highlighted the productivity gap between the construction industry and other sectors. He also discussed the…
